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Smart Home War, Google and New MasterCard Security

Cortana Joins The Fight As The War for the Smartest Home Rages On The smart home space is starting to get competitive, especially as Cortana (Microsoft) throws its hat into the ring against Alexa (Amazon) and Google Home. Expected to hit stores in Autumn 2017, Microsoft’s latest Cortana offering is near identical to that of its competitors (it even looks like a sleeker version of Alexa), just with minor tweaks for its own product range, e.g. Cortana will work across your Microsoft.

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Earth and the Internet

Earth’s population continues to grow, pushing the number of internet users dramatically. Hootsuite (a popular social media publishing tool) and WeAreSocial have published their Q2 2017 update to the global internet statistics report. Inside which are many useful pieces of information when thinking about your website and digital presence: If you’re considering a social campaign, you should definitely read the report and give its findings some consideration. For further advice on that topic, talk to Deepak over at Purr Traffic who can advise.

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Tech Jargon Busting with Sideways and Yet More Google News

Sideways Jargon Buster Sideways has released to solve a common problem. Everyone knows some form of jargon. It doesn’t matter if you’re a techie, a civil servant, a fashion designer or work in a pizza shop. Each has their own words and phrases that mean nothing to the general public. Either way, you start to see how confusion can occur when talking to someone from a different specialism. As developers, we strive to talk to our clients in plain English to avoid any.

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Google’s Been Busy With Guetzli and Chrome

Guetzli “Cookie” breaks JPEGs down even further Google has been driving the movement towards a mobile first internet. Amongst their repertoire of methods, markups, and tools are AMP (Accelerated Mobile Pages), Brotli (better compression rate than GZip) and separate SERPs (Search Engine Result Pages) for desktop and mobile browsers. Their latest development, Guetzli, is a JPEG compression tool that boasts a 35% reduction in file size with minimal sacrifice in quality. When put head to head with libjpeg, the Guetzli algorithm typically.

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SSL Certificates – Why Have One?

In layman’s terms, an SSL certificate is something that makes your site more secure. When buying something security related for important things in our lives, e.g. a safe, strong windows or an alarm system, people generally seem to be a bit more clued up about what the security they are buying actually does. Online we tend to just accept we need it. But why? SSL Basics SSL is an acronym for Secure Socket Layer. Secure Socket Layers are “the standard security technology.

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Mobigeddon – Were You Left Behind in Google’s Rapture?

Eighteen months ago on, April 21st 2015, Google’s version of an apocalyptic level event occurred; Mobigeddon. This event was the Search Engine equivalent of the Rapture, where all mobile friendly sites were lifted to the top of Google’s mobile search results and all non-friendly sites were left behind. Needless to say, this event caused some volatility in the global rankings for keywords and even now some companies have still failed to jump on the band waggon. Finding out where you stand post-Mobigeddon.

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Microsoft – Is It An Edge If You Have To Pay People To Use It?

Microsoft, as previous posts have covered, don’t have the lion’s share of the browser market anymore as furious competition between the likes of Google, Microsoft and Mozilla dominates this space. But now in America, Microsoft are trying a technique borrowed from retail to lure users over to Edge and Bing – loyalty cards! What do you get for this shift in loyalty to Edge? Microsoft has relaunched Bing Rewards in a a new campaign called Microsoft Rewards to tempt users to its browser and search engine..

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Google Maps Changes and How This Will Impact Your Business Website

Since 2007 Google allowed you to embed their maps feature onto your own site using its embed code snippets. But recently Google announced that whilst its maps will still work as they had done previously and retain all of its functionality – when embedding a Google map, you will be required to use an API key. Failure to undertake the required update will result in your website users encountering the likes of this error: The Problem “As of June 22, 2016 we are making the following.

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